Central to the climate challenge is the urgent need to address the role of the oil industry and its rising emissions of greenhouse gases and short-lived climate pollutants. The global COP28 climate talks are a key moment for the oil sector to reassess its trajectory and acknowledge that a transition to cleaner energy sources is not just desirable but a financial and economic imperative — and that ultimately a zero emissions future is one that requires a phaseout of unabated fossil fuels.